A report from market research firm Gartner revealed Monday
that Samsung's broad range of phones worked for it in the first quarter of the
year.
The world's three largest smartphone vendors retained their
positions in the first quarter of 2021.
The Korean company captured more than 20 percent of the
smartphone market, with more than 76.5 million phones sold.
This number matches the figure reported by research firm
Canalys in April.
Gartner credits Samsung's cheaper phones and flagship 5G
phones for fueling its growth.
The launch of mid-priced smartphones, such as those under
$150, boosted Samsung unit sales globally.
The early shipment of its flagship 5G smartphones led to the
growth of Samsung smartphone sales.
Apple returned to the second place in the first quarter of
2021. After it occupied the first place in the fourth quarter of 2020.
And the launch of the first iPhone supporting 5G networks
led to continued demand in 2021. Apple captured 15.5 percent of the market.
Phone sales amounted to more than 58.5 million.
Chinese phone makers Xiaomi, Oppo and Vivo occupied the top
five spots, with sales of 48.9 million, 38.7 million and 38.3 million,
respectively.
Xiaomi, Oppo and Vivo have seen a growing demand for 5G
smartphones. It took advantage of opportunities due to weak sales of Huawei and
LG globally in the quarter.
Samsung in the tops:
5G continues to be the main driver of Apple's growth in
2021, Gartner said. Hardware upgrades drive demand for Apple's flagship phone
throughout the year.
Consumers are starting to spend on discretionary items as
the pandemic situation improves in many parts of the world and markets open up.
However, it cannot be ignored that the basis of comparison
is also lower in 2020 than it was in 2019. This explains the double-digit
growth.
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